Last year, we analyzed the differences in library sizes and monthly costs of Netflix subscriptions around the world. We found a huge disparity.

Following several more price increases, including the ones in Australia, Belgium, Mexico, and Singapore, we’ve updated our analysis. And we’ve also expanded it to look at which countries have access to the best quality libraries (according to average IMDb ratings), and which countries enjoy the fastest internet speeds when using Netflix.

Is Netflix in your country good value?

To gather this data, we’ve taken a look at several different factors.

First, we looked at the figures based on the number of TV shows and movies available in 39 countries. We then divided the total number of titles available by the monthly subscription price to establish each country’s cost per title per month. For the standard and premium plans, we also factored in the number of users for each account (2 and 4, respectively), multiplying the library total by this to give the number of titles available to all users.

Second, we evaluated the cost per month in each country and how these shape up against others (based on current exchange rates at the time of writing).

The results?

Customers in the United Kingdom have access to the largest number of titles with 6,122 in total (previously, Americans did, but they now have access to the eleventh-largest with 5,485, while Ireland has the second-largest with 6,112 and Canada the third-largest with 5,998). Nevertheless, while customers may have the largest choice of titles on Netflix in these countries, this doesn’t necessarily mean they get the best value for money.

Our study shows a massive disparity when cost per title is analyzed between different countries.

Due to the cheap price, Brazil, South Africa, and India are actually the most cost-effective countries to watch Netflix in.

Furthermore, the more UK and US customers pay for plans, the less cost-effective they seem to be, even when you consider the higher number of users for each account. The UK drops out of the top ten when it comes to its cost per title for premium plans, while the US plummets from 18th place to 23rd or 21st when you upgrade from basic to standard or premium, respectively.

TIP – How to access different Netflix catalogs: You can access Netflix catalogs from different countries when traveling abroad with a VPN. However, not all VPNs work with all Netflix country catalogs. We recently tested 59 different VPNs with 30 different country catalogs so be sure to pick a VPN that works with the Netflix country version you want access to. You can see our list of recommended Netflix VPN services here.

Top 10 places where Netflix is good value for money

When it comes to value for money, Brazil, South Africa, and India win hands down on cost-per-title value across all three plans.

Even though Brazil has a smaller-than-average library size, 4,286 titles compared to 4,805 titles, its cheap cost across all three plans means its cost per title puts it in the top spot for basic and standard plans and joint second for premium ones.

The average cost per title for basic plans is $0.00191. Brazilians pay $.00093, South Africans pay $0.00106, and Indians pay $0.00121, making the cost per title in these countries 69, 57, and 45 percent less per title, respectively. They also pay at least 50 percent less per title for standard and premium plans.

The top 10 most cost-effective countries for basic plans

CountryNo. of TV ShowsNo. of MoviesTotal Library SizeCost Per Month - Basic (Local)Cost Per Month - Basic ($)Cost Per Title - Basic ($)
Brazil148827984286BRL 21.90$3.99$0.00093
South Africa177836465424ZAR 99$5.76$0.00106
India183236655497INR 499$6.67$0.00121
Canada170742915998CAD 9.99$7.59$0.00127
Australia179638595655AUD 9.99$7.22$0.00128
United Kingdom189342296122GBP 5.99$7.90$0.00129
Mexico154230494591MXN 139$6.30$0.00137
Philippines181436935507PHP 369$7.59$0.00138
Malaysia184338365679RM 35$8.39$0.00148
Hungary191738085725HUF 2,490$8.49$0.00148

The top 10 most cost-effective countries for standard plans

CountryNo. of TV ShowsNo. of MoviesTotal Library SizeCost Per Month - Standard (Local)Cost Per Month - Standard ($)Cost Per Title - Standard ($)
Brazil148827984286BRL 32.90$5.99$0.00070
South Africa177836465424ZAR 139$8.09$0.00075
India183236655497INR 649$8.67$0.00079
Philippines181436935507PHP 459$9.45$0.00086
Canada170742915998CAD 13.99$10.62$0.00089
Australia179638595655AUD 13.99$10.12$0.00089
Malaysia184338365679RM 45$10.78$0.00095
Hungary191738085725HUF 3,190$10.87$0.00095
Mexico154230494591MXN 196$8.88$0.00097
United Kingdom189342296122GBP 8.99$11.85$0.00097

The top 10 most cost-effective countries for premium plans

CountryNo. of TV ShowsNo. of MoviesTotal Library SizeCost Per Month - Premium (Local)Cost Per Month - Premium ($)Cost Per Title - Premium ($)
South Africa177836465424ZAR 169$9.83$0.00045
India183236655497INR 799$10.67$0.00049
Brazil148827984286BRL 45.90$8.36$0.00049
Philippines181436935507PHP 549$11.30$0.00051
Canada170742915998CAD 16.99$12.90$0.00054
Australia179638595655AUD 17.99$13.01$0.00058
Malaysia184338365679RM 55$13.18$0.00058
Hungary191738085725HUF 3,990$13.60$0.00059
Indonesia181434415255IDR 186,000$12.55$0.00060
Thailand181237575569THB 419$13.41$0.00060

The 10 places where Netflix isn’t good value for money

At the other end of the scale are Denmark and Switzerland which feature at the bottom for all three plans when it comes to cost-effectiveness.

Both have expensive monthly costs and smaller-than-average library sizes. Switzerland has 4,326 in total – 10.5% less than average and Denmark has 3,808 in total – 23% less than average. This means Danish customers pay 112 or 61 percent more per title compared to Brazilians for basic or standard plans (54 or 45 more than average), while Swiss customers pay nearly 106 or 101 percent more per title than Brazilians for basic or standard plans (45 or 48 more than average). And both pay at least 100 percent more per title than South Africans for their premium plans — at least 45 percent more than average.

Making up the rest of the bottom 10 across all three plans are European countries. Despite many of these countries having lower-than-average library sizes (often over 2,000 less than the UK’s library), these customers still pay an above-average fee for their Netflix subscriptions (or a premium price if you’re Swiss and have a standard or premium subscription).

The 10 least cost-effective countries for basic plans

CountryNo. of TV ShowsNo. of MoviesTotal Library SizeCost Per Month - Basic (Local)Cost Per Month - Basic ($)Cost Per Title - Basic ($)
Denmark128725213808DKK 79$12.63$0.00332
Switzerland148928374326CHF 11.90$13.06$0.00302
Sweden129325043797SEK 89$10.26$0.00270
Norway129024543744NOK 89$10.04$0.00268
Portugal131522533568EUR 7.99$9.50$0.00266
Finland128223923674EUR 7.99$9.50$0.00259
Greece119025703760EUR 7.99$9.50$0.00253
Romania118726263813EUR 7.99$9.50$0.00249
Netherlands130526463951EUR 7.99$9.50$0.00240
Spain138825863974EUR 7.99$9.50$0.00239

The 10 least cost-effective countries for standard plans

CountryNo. of TV ShowsNo. of MoviesTotal Library SizeCost Per Month - Standard (Local)Cost Per Month - Standard ($)Cost Per Title - Standard ($)
Switzerland148928374326CHF 16.90$18.55$0.00214
Denmark128725213808DKK 99$15.82$0.00208
Finland128223923674EUR 11.99$14.26$0.00194
Portugal131522533568EUR 10.99$13.07$0.00183
Spain138825863974EUR 11.99$14.26$0.00179
Greece119025703760EUR 10.99$13.07$0.00174
Austria147529774452EUR 12.99$15.45$0.00174
Italy132628084134EUR 11.99$14.26$0.00172
Belgium149327074200EUR 11.99$14.26$0.00170
Sweden129325043797SEK 109$12.57$0.00166

The 10 least cost-effective countries for premium plans

CountryNo. of TV ShowsNo. of MoviesTotal Library SizeCost Per Month - Premium (Local)Cost Per Month - Premium ($)Cost Per Title - Premium ($)
Switzerland148928374326CHF 21.90$24.04$0.00139
Denmark128725213808DKK 129$20.62$0.00135
Finland128223923674EUR 15.99$19.02$0.00129
Sweden129325043797SEK 159$18.33$0.00121
Austria147529774452EUR 17.99$21.40$0.00120
Norway129024543744NOK 159$17.94$0.00120
Spain138825863974EUR 15.99$19.02$0.00120
Portugal131522533568EUR 13.99$16.64$0.00117
Italy132628084134EUR 15.99$19.02$0.00115
Belgium149327074200EUR 15.99$19.02$0.00113

Top 10 cheapest places to get Netflix

When comparing the cost per month of Netflix around the world, the cheapest place to watch Netflix is Brazil – across all three plans. At a cost per month of $3.99, $5.99, and $8.36 for basic, standard, or premium plans, respectively, it’s up to 75 percent cheaper than average subscription plans, over 60 percent cheaper than all UK subscriptions, and 77 percent cheaper than a premium subscription in the US.

In fact, on a cost-per-month basis, the US and UK don’t fare too well. The UK just makes it into the top 10 for its basic plan but thanks to its price hikes across standard and premium plans last year, it falls dramatically through the rankings with each upgrade (18th and 22nd cheapest place for standard and premium plans, respectively). Meanwhile, the US only just makes the top 20 for its basic plan (ranking 17th), finding itself 26th for standard plans and 23rd for premium plans.

With the average cost per month being $8.83 for basic plans, $12.07 for standard, and $15.55 for premium, the US is 2, 7, or 3 percent more expensive, respectively. In contrast, the UK is nearly 11 percent cheaper for its basic plan and 2 percent cheaper for its standard, but it is just over 1 percent more expensive for its premium plan.

How expensive is Netflix relative to average income?

We’ve analyzed the monthly cost of Netflix in the top 10 cheapest areas relative to the average monthly income in a country to determine where Netflix may “feel” more expensive.

The 10 cheapest places for basic plans

CountryCost Per Month - Basic (Local)Cost Per Month - Basic ($)Comparison to Average ($8.83)Average Person's WagesNetflix Yearly Cost in Relation to Average Person's IncomeCountry's GDP per CapitaNetflix Yearly Cost in Relation to GDP per Capita
BrazilBRL 21.90$3.9975.5% less$9,1300.52%$8,920.760.54%
South AfricaZAR 99$5.7642.1% less$6,0401.14%$6,374.031.08%
MexicoMXN 139$6.3033.4% less$17,5940.43%$9,673.440.78%
IndiaINR 499$6.6727.9% less$2,1303.76%$2,009.983.98%
AustraliaAUD 9.99$7.2220.1% less$54,4010.16%$57,373.690.15%
JapanJPY 800$7.5715.4% less$38,6170.24%$39,289.960.23%
CanadaCAD 9.99$7.5915.1% less$53,1980.17%$46,232.990.20%
PhilppinesPHP 369$7.5915.1% less$3,8502.37%$3,102.712.94%
United KingdomGBP 5.99$7.9011.1% less$47,2260.20%$42,943.900.22%
New ZealandNZD 11.99$7.9210.9% less$44,0310.22%$41,945.330.23%

The 10 cheapest places for standard plans

CountryCost Per Month - Standard (Local)Cost Per Month - Standard ($)Comparison to Average ($12.07)Average Person's WagesNetflix Yearly Cost in Relation to Average Person's IncomeCountry's GDP per CapitaNetflix Yearly Cost in Relation to GDP per Capita
BrazilBRL 32.90$5.9967.3% less$9,1300.79%$8,920.760.81%
South AfricaZAR 139$8.0939.5% less$6,0401.61%$6,374.031.52%
IndiaINR 649$8.6732.8% less$2,1304.88%$2,009.985.18%
MexicoMXN 196$8.8830.5% less$17,5940.61%$9,673.441.10%
PhilippinesPHP 459$9.4524.3% less$3,8502.95%$3,102.713.65%
AustraliaAUD 13.99$10.1217.6% less$54,4010.22%$57,373.690.21%
South KoreaKRW 12,000$10.1817.0% less$42,2850.29%$31,362.750.39%
IndonesiaIDR 153,000$10.3315.5% less$4,0503.06%$3,893.603.18%
CanadaCAD 13.99$10.6212.8% less$53,1980.24%$46,232.990.28%
MalaysiaRM 45$10.7811.3% less$11,2001.16%$11,373.231.14%

The 10 cheapest places for premium plans

CountryCost Per Month - Premium (Local)Cost Per Month - Premium ($)Comparison to Average ($15.55)Average Person's WagesNetflix Yearly Cost in Relation to Average Person's IncomeCountry's GDP per CapitaNetflix Yearly Cost in Relation to GDP per Capita
BrazilBRL 45.90$8.3660.1% less$9,1301.10%$8,920.761.12%
South AfricaZAR 169$9.8345.1% less$6,0401.95%$6,374.031.85%
IndiaINR 799$10.6737.2% less$2,1306.01%$2,009.986.37%
PhilippinesPHP 549$11.3031.7% less$3,8503.52%$3,102.714.37%
MexicoMXN 266$12.0625.3% less$17,5940.82%$9,673.441.50%
South KoreaKRW 14,500$12.3023.3% less$42,2850.35%$31,362.750.47%
IndonesiaIDR 186,000$12.5521.4% less$4,0503.72%$3,893.603.87%
CanadaCAD 16.99$12.9018.6% less$53,1980.29%$46,232.990.33%
AustraliaAUD 17.99$13.0117.8% less$54,4010.29%$57,373.690.27%
MalaysiaRM 55$13.1816.5% less$11,2001.41%$11,373.231.39%

Top 10 most expensive places to get Netflix

In contrast to the above, the most expensive monthly subscriptions for Netflix are found in the below areas. And, if you look closely, you’ll see they are made up solely of European countries with Nordic countries often getting the rawest deal (alongside Switzerland).

According to these statistics, if you live in Switzerland, you’re paying 38.7, 42.3, or 42.9 percent more than average for a basic, standard, or premium plan, respectively. This is over 97 more per plan than Brazilians.

The 10 most expensive places for basic plans

CountryCost Per Month - Basic (Local)Cost Per Month - Basic ($)Comparison to Average ($8.83)Average Person's WagesNetflix Yearly Cost in Relation to Average Person's IncomeCountry's GDP per CapitaNetflix Yearly Cost in Relation to GDP per Capita
SwitzerlandCHF 11.90$13.0638.7% more$66,5670.24%$82,796.550.19%
DenmarkDKK 79$12.6335.4% more$57,1500.27%$61,350.350.25%
SwedenSEK 89$10.2615.0% more$46,6950.26%$54,608.360.23%
NorwayNOK 89$10.0412.8% more$54,0270.22%$81,697.250.15%
IrelandEUR 7.99$9.507.3% more$50,4900.23%$78,806.430.14%
LithuaniaEUR 7.99$9.507.3% more$28,9140.39%$19,153.410.60%
EstoniaEUR 7.99$9.507.3% more$30,2970.38%$23,266.350.49%
RussiaEUR 7.99$9.507.3% more$11,2601.01%$11,288.871.01%
LatviaEUR 7.99$9.507.3% more$28,4540.40%$17,860.620.64%
AustriaEUR 7.99$9.507.3% more$53,9030.21%$51,461.950.22%

The 10 most expensive places for standard plans

CountryCost Per Month - Standard (Local)Cost Per Month - Standard ($)Comparison to Average ($12.07)Average Person's WagesNetflix Yearly Cost in Relation to Average Person's IncomeCountry's GDP per CapitaNetflix Yearly Cost in Relation to GDP per Capita
SwitzerlandCHF 16.90$18.5542.3% more$66,5670.33%$82,796.550.27%
DenmarkDKK 99$15.8226.9% more$57,1500.33%$61,350.350.31%
AustriaEUR 12.99$15.4524.6% more$53,9030.34%$51,461.950.36%
FinlandEUR 11.99$14.2616.6% more$45,6980.37%$50,152.340.34%
SpainEUR 11.99$14.2616.6% more$38,7580.44%$30,370.890.56%
ItalyEUR 11.99$14.2616.6% more$39,1890.44%$34,483.200.50%
BelgiumEUR 11.99$14.2616.6% more$55,5900.31%$47,518.640.36%
GermanyEUR 11.99$14.2616.6% more$53,6380.32%$47,603.030.36%
FranceEUR 11.99$14.2616.6% more$46,4810.37%$41,463.640.41%
IrelandEUR 11.99$14.2616.6% more$50,4900.34%$78,806.430.22%

The 10 most expensive places for premium plans

CountryCost Per Month - Premium (Local)Cost Per Month - Premium ($)Comparison to Average ($15.55)Average Person's WagesNetflix Yearly Cost in Relation to Average Person's IncomeCountry's GDP per CapitaNetflix Yearly Cost in Relation to GDP per Capita
SwitzerlandCHF 21.90$24.0442.9% more$66,5670.43%$82,796.550.35%
AustriaEUR 17.99$21.4031.7% more$53,9030.48%$51,461.950.50%
DenmarkDK 129$20.6228.03% more$57,1500.43%$61,350.350.40%
IrelandEUR 15.99$19.0220.1% more$50,4900.45%$78,806.430.29%
FranceEUR 15.99$19.0220.1% more$46,4810.49%$41,463.640.55%
GermanyEUR 15.99$19.0220.1% more$53,6380.43%$47,603.030.48%
BelgiumEUR 15.99$19.0220.1% more$55,5900.41%$47,518.640.48%
ItalyEUR 15.99$19.0220.1% more$39,1890.58%$34,483.200.66%
SpainEUR 15.99$19.0220.1% more$38,7580.59%$30,370.890.75%
FinlandEUR 15.99$19.0220.1% more$45,6980.50%$50,152.340.46%

For more comparisons on the cost per month of Netflix in the countries with the highest user penetration, read our analysis which looks at current prices as well as all of the price increases since Netflix was launched.

Which countries enjoy access to the best films and TV shows?

While the Swiss are paying significantly more for their Netflix subscriptions than other countries, perhaps they’re enjoying access to better, more premium content?

To find out, we looked at the percentage of titles within various IMDb rating categories.

Netflix Library IMDb Categories

Interestingly, we can see that there isn’t much difference between the average IMDb rating across all countries. But those that do seem to have a slight edge are Asian countries.

However, some countries do seem to get a more elite catalog of titles with a higher percentage of movies and TV shows rated 8 to 10 on IMDb. Russia comes out on top with almost 30 percent of its titles being found in the top-rated IMDb category.

Hungary and the Czech Republic find themselves at the bottom on both counts with an average IMDb rating of 6.5 and just less than 24 percent of their titles being in the 8 to 10 category.

Our cheapest country, Brazil, finds itself mid-table in both areas with an average IMDb rating of 6.75 and just over 27 of all its titles being rated 8 to 10 on IMDb. It’s a very similar story in the most expensive country, Switzerland (average of 6.74 and 27.03% of titles in the 8 to 10 category). But in one of our other cheapest countries, India, customers do seem to get more quality for their money. Here, users enjoy an average IMDb rating of 6.8 and almost 29 percent of the catalog is within the 8 to 10 category on IMDb.

What about the US?

It ranks mid-table for its percentage of titles in the 8 to 10 category but is one of the worst-performing countries for average IMDb rating (6.71%). However, as we have seen, there are minimal differences between the averages.

Which countries enjoy the fastest internet speeds when streaming Netflix?

Now we know that there isn’t much difference in the quality of titles available by country, perhaps you pay more for a better user experience with faster internet speeds?

We analyzed Netflix’s ISP speed index to find out. Due to lowered video quality and the work Netflix has been doing with ISPs amid the pandemic, data was only available from February 2019 to 2020, so our averages are based on this.

Netflix ISP Speeds

Please note: No data was available for the Czech Republic, Estonia, Latvia, Lithuania, or Russia, so these have been omitted from the chart.

Switzerland users can breathe some sigh of relief as the country takes the top spot here with users enjoying an average internet speed of 4.52 Mbps from February 2019 to 2020. In sharp contrast, those in our most cost-effective countries — Brazil, India, and South Africa, had the worst average internet speeds (alongside those in the Philippines).

Where should you opt to watch Netflix?

Despite its great user experience with prime streaming speeds, Switzerland is not going to be the place to opt for a Netflix subscription if you love a good deal.

Bargain-lovers, however, may want to opt for a subscription in Brazil, India, or South Africa, but will have to sacrifice some quality and titles in order to get their cheaper pricing.

But those who want the best of both worlds may be better opting for a subscription from the likes of Canada or the UK. With reasonable pricing and cost-effectiveness, two of the largest libraries on Netflix, and access to a large number of top titles these two countries are the all-around highlights from our study.

Not living in any of the aforementioned countries? Then here are the best VPNs for Netflix so you can get the version of Netflix you want — anywhere.

Methodology

Argentina and Turkey have been removed from our study due to ongoing currency fluctuations.

The percentage of library titles within each IMDb rating category is based on a sample of data (approx. 1,000 titles).

Sources

Full datasheet for all countries and plans: https://docs.google.com/spreadsheets/d/1wxJuu4QQje38ZSH_SqlDPtYdHnYcfhCW1lbNsbq8oss/edit?usp=sharing

JustWatch.com

uNoGS.com

https://www.imdb.com

https://data.oecd.org/earnwage/average-wages.htm

https://www.worlddata.info/average-income.php

https://www.worldbank.org